5 Skills Required to Become an SEO Analyst

1. Content Creation and Curation

In the digital landscape, content will always be king. It is the mother of all the things happening around the internet. Search engine bots look for good content before deciding where to rank your web pages. A website’s SEO strategy heavily depends on the curation and creation of compelling content.

2. CSS and HTML

CSS and HTML are the most basic programming languages in which websites today are built. It is for the reason that these two elements are the ingredients that make up well-balanced websites. If you want to be a successful SEO analyst in Malaysia someday, you need to have a good grasp of these languages.

3. Keyword Research

SEO professionals spend countless hours researching keywords. The right keywords are the ones that can drive in organic web traffic. Depending on their research, they would make suggestions on which keywords to use in your content.

4. Implementation

Depending on the SEO analyst’s suggestions, the content is produced and published on the website. Then, they would analyze further, to ensure that the right codes and scripts are used in the pages so that search engine bots will be able to crawl the posts, and index them without any issues.

5. Data Analysis

SEO analysts utilize reliable analytics tools such as SEMrush, Google Analytics, Google Keyword Planner, Google Search Console and Ahrefs. These tools can help you further understand the data, and develop valuable information that can improve engagement, search engine friendliness and usability.